Case Study- Community Education Event -

Community Education Event

Ignite Tampa Bay is an event held in Tampa that caters to people with a passion for Technology, the Internet, Social Media, or even new techniques for washing their cats!

Similar to Ted Talks, speakers have a limited time to ignite the audience to take action or interest in unique topics to help improve our community.

Objectives

Our primary objective was to enhance Ignite Tampa Bay’s social media presence, given its limited visibility and small advertising budget.

Solutions

Above Promotions took over the Ignite Tampa Bay social media accounts three

weeks before the event. We created some original posts for the pre-event and were responsible for live Twitter interaction during and after the event.

Benefits

An increase in Facebook engagement by 120%
An increase in Twitter engagement during the event which led to the event trending on Twitter before, during, and after the event on the day of Ignite Tampa Bay.
Targeted funders from family offices and non profits to invite to attend.
Speakers were able to connect with possible funding solutions for their projects and topics shared.
Event to sell out of tickets with a waiting list.

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