Six Week AI STEAM Event for Youth

Winners’ Resource Center is a nonprofit organization focused on training and providing resources to help families win and improve their health, wealth, and future.

Objectives

The client required assistance creating an event for community engagement surrounding a current topic. They required assistance with ideation, speaker acquisition, sponsorship procurement, and attendee experience enhancement.

Solutions

Above Promotions implemented a multi-faceted strategy to achieve the objectives set forth with:
  • Ideation: Provided ideas to generate relevant topics to educate the community. Created the six-week program outline.
  • Community Engagement: Leveraged existing networks and outreach efforts to connect with over 15 community groups, facilitating collaboration and locating students for the program.
  • Speaker Acquisition: Conducted thorough research to identify industry experts and thought leaders to provide valuable insights and expertise.
  • Sponsorship Procurement: Utilized targeted outreach and personalized pitches to secure sponsorship support from businesses and organizations aligned with the event’s mission. Secured a donation of 20 laptops.
  • Attendee Experience: Sourced and coordinated the procurement of relevant and memorable swag items, enhancing the overall attendee experience and fostering brand loyalty.

Benefits

  • An increase in brand recognition
  • Fostered relationships for year-round support by sponsors
  • Increased spotlight on STEAM needs for underserved Tampa residents.

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