Marketing Tech

A robot with blue eyes stands in front of data charts. A banner reads, "From Concept to Code: Harnessing AI for Customer Growth." The Innovation Lab logo sits prominently at the top.
From Concept to Code: Using AI to Drive Customer Growth
by Kchristaihne Castillo|January 30, 2025|Uncategorized
Understanding and anticipating customer needs is paramount to success in today's dynamic business landscape. Artificial...
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Five people standing indoors, each holding a certificate, smiling at the camera. They wear a mix of formal and casual attire, celebrating their achievements in Zimbabwe Adventure and showcasing their commitment to empowering farmers through innovative solutions.
Ebony Vaz’s Zimbabwe Adventure: Empowering Farmers with WhatsApp Business
by Kchristaihne Castillo|October 3, 2024|Home Page
A Tale of Digital Transformation and Cultural Exchange We're excited to share that our CEO,...
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Two people look at various charts and graphs on a computer screen, analyzing data with the text overlay: "See what's working: leverage data to optimize your marketing strategy.
See What’s Working: Leverage Data to Optimize Your Marketing
by Kchristaihne Castillo|June 28, 2024|Uncategorized
Marketing in the dark ages? Not anymore! Data is the key to unlocking success, empowering...
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Woman on tablet working in tech office graphic has Above Promotions logo on it and Beyond Earth Day blog post title
Beyond Earth Day: Building a Long-Term Sustainable Martech Strategy
by abovepromotions|April 19, 2024|Home Page, Learn, News
Earth Day is a time to reflect on our impact on the planet. At Above...
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Vibrant graphic depicting futuristic tech marketing featuring abstract digital elements such as circuit boards, 3D bar graphs, and glowing neon lights.
What Your Marketing Tech Should Look Like in 2024
by Kchristaihne Castillo|January 9, 2024|Learn
To stay ahead of the curve, brands must embrace technological advancements and integrate them seamlessly...
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Corporate team analyzing documents and using a laptop at a wooden table, with text overlay stating "boost your marketing ROI with AI-driven crisis communications strategies.
Boost Your Marketing ROI with a Comprehensive Technology Audit
by Kchristaihne Castillo|August 7, 2023|Learn
In today's fast-paced digital landscape, marketing strategies heavily rely on technology to reach, engage, and...
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A person reviews marketing graphs and social media reports at a desk, surrounded by documents and a laptop, with the text overlay "Stay ahead of the curve: why your business needs a marketing technology audit today.
Stay Ahead of the Curve: Why Your Business Needs a Marketing Technology Audit Today
by Kchristaihne Castillo|July 10, 2023|Home Page, Learn
In today's fast-paced digital landscape, businesses rely heavily on marketing technologies to stay competitive. However,...
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